Brand Name: Magic Moments
In today’s world, youngsters believe in living in the moment. They want to live each moment to its fullest by making it fun, exciting, and magical. The 2018 brand campaign of Magic Moments encourages every individual to make every moment magical without compromising on the way they want to enjoy. Magic Moments wants to inspire today’s youngsters to be free-spirted and make every moment a Magic Moment. The campaign which consists of a TVC, a music video and print and OOH collaterals was launched pan-India.
The 30 seconds edit gathered over 5.3M views on the brand’s YouTube page.